Say Yes to Adventure Magazine Love

I know this blog is supposed to be about my sporting adventures, but I figured I could squeeze in a quick post about my magazine Say Yes to Adventure. Because, to be honest, this has been without a doubt the biggest ‘adventure’ I have been on to date – even though I ran 250km self-supported through the Sahara earlier this year!

With Volume Three rolling through the printing press as we speak, I’ve had a few moments to reflect on the year that’s been. It’s been one hell of a roller coaster; the good, the bad and occasionally the ugly (Lesson #1: Not everyone is going to be nice to you!). But ‘what doesn’t kill you, makes you stronger’ is so true, and the ugly, if nothing else, has given me the inspiration and determination to keep going and make this magazine a success. I also thank the London winter for making it easy for me to sit at my computer almost a year ago and put in the many hours needed to get this dream of mine off the ground.

So with all guns a blazin’ I’ve hurled myself in the deep end, eyes firmly shut and I’m just praying I can (very) quickly learn to swim! It’s all go; SYTA Magazine is now a quarterly publication and will come out at the beginning of each new season (Dec, March, June and Sept). Along with this decision, it’s now available to be purchased as a subscription, either two or four volumes, making it the most cost-effective way to purchase the mag and to ensure inspiration arrives on your doorstep as soon as it’s published. Yahooo! And breathe.


When I first launched this magazine I said a big fat ‘NO’ to making it digital. I wanted the reader to be able to hold it in their hands, feel the weight, smell the fresh ink and appreciate the quality of the paper. For me, sitting in the sun with your morning coffee and flicking through the pages is the best way to experience the magazine, so much more than swiping with your fingers on a tablet. But I’m open to change and am aware the cost of shipping this mag beyond NZ shores has turned a few people off, so I’m throwing around the idea of going digital. I’d love to know your feedback on this. Would you purchase a digital copy?

There aren’t many times I wish I had listened more in English class, but as I sit down with a full layout of the mag in front of me, turning the printed words red with my scribbles and constantly asking Uncle Google whether the speech marks go before or after the full stop, I think back 15 years (wholy shit!) and shake my head. I don’t know how I ended up here, but I absolutely love it. But it’s not all me. I really could not have done this without the support of so many, especially my family and Mum; she proofreads every article I write, my contributors write and anything that needs another careful eye to look over it. Thanks Mum, I never say it enough, but you’re a legend and I’d be lost without you.

Volume Three. Image by Mark Bridgwater

Volume Three. Image by Mark Bridgwater

Volume Three is epic. And I’m not being biased either. Once again there are so many inspiring articles, stunning images and beautiful illustrations – a collection of stories that never get old, people just getting out there and making the most out of life. Pick it up, put it down, and repeat. I think I’ve read Sam Taylor’s article on his MdS experience in Volume Two about 20 times, and each time I laugh and smile like I am reading it for the first time. I love hearing how you read the magazine too; from the mum who reads a story each night to her children (how cute is that!) to the person who reads a new article each time he’s on the loo (maybe not so cute, but still great!). I love the feedback, both good and constructive! So please send me an email, have a chat or give me a call. I really appreciate it.

Click on the images below to take a sneak peak at a few of the stunning iamges that grace the pages of Volume Three.

While sourcing and editing the contributions and designing and publishing the magazine is something that comes naturally to me, sales and selling is not. I’ve quickly learned that actually getting people over the line (aka payment of the magazine) and creating a buzz on my social media sites is one side of my business that needs some serious work. I really, really appreciate all of you who have supported me so far. I have put together an offer that (fingers crossed) will make it even easier for you to continue to support me.


If you purchase the Four Volume Subscription offer and use the code SUBSCRIPTION at checkout, you will get four volumes (a whole year!) for $75, plus free shipping!! That’s a saving of $25, which is pretty damn awesome if you ask me. But like always, great deals don’t last, and the offer finishes at the end of this month (30 November 2015). NZ only. Click now to take up the offer. Every subscription ordered before November 30th goes in the draw to win a pair of Icebug Accelerates (fancy sneakers that will make you go really fast!) worth $219.00. Perfect for your next adventure. I have a pair, they’re awesome.

The mag is perfect for everyone; mum, dad, brother, sister, brother-in-law, father-in-law (you get the drift) and makes the perfect gift for Christmas too. Stuck on Secret Santa, or maybe you want to give a Thank You gift that lasts longer then a week? (Chocolate or flowers) Say Yes to Adventure is just the ticket and it comes straight to your door. Shopping at its easiest. Buy a few more and keep them in the presents draw (go on, I know you all have one).

Cake and SYTA

Many of you ask where you can purchase it from too. As much as I would love for it to be available in stores, it’s been hard work but I’m are getting there! You can now purchase it from Relay stores at every airport around the country and selected stores nationwide. Check out to find a store near you.

If you want to find out more about the magazine there has been a few media articles lately that go into a bit more detail. Thanks Bevan James Eyles for the awesome article he wrote about Living my Passion, and check out this video by Struan Purdie that gives a quick overview of Say Yes to Adventure: Young kiwi says Yes to Adventure.

So there is my sales spiel for you. Any questions let me know! I’m out the door to pick up my mountain bike that has finally been serviced, while trying to remember everything I need for my first 24-hour multisport race with Jacqs in Cromwell this weekend. Oh lordy. It’s forecast to rain, so I’m going with the theory that BK for dinner will add an extra layer to keep me warm! I have no idea what it’s going to be like; I daresay the next blog post is going to be rather interesting!

“People inspire you or they drain you. Pick them wisely.” Hans F. Hansen


2 Comments on “Say Yes to Adventure Magazine Love

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